Our Team

ORNATE is developed by a team of sharp minds and constantly improved by experienced professionals. Here are a few members of our large, dedicated team


SHAUDHAN DESAI

CEO

The brain and guiding force for the company, Shaudhan firmly believes that IT can practically contribute in each and every business process and make the life of a jeweller easy.

His practical insight in the jewellery trade has been a major factor in the development of all versions of ORNATE.

A post-graduate in management and a visionary entrepreneur, Shaudhan has been contributing in some of the leading magazines for more than a decade. He is a visiting faculty in some of the leading business schools. He has been regularly invited as eminent speaker to advice on trade related issues in many of the trade forums across the country.


SAMIR VASAVADA

DIRECTOR – MARKETING

Samir, B.E. (Electronics) and MBA from Pune University, has more than 20 years of experience in initiating, managing and executing IT projects in India and abroad.

Since last 10 years Samir has been helping various jewellery companies in implementing ORNATE solutions across India, Sri Lanka, Saudi Arabia, UAE and US.

A perfectionist by nature, Samir brings a wealth of diverse IT as well as management experience to the group and offers Business Process Reengineering and Systems consultancy to clients.

Samir is fond of collecting souvenirs from his tours across the globe.


KRUTARTH BUCH

VICE PRESIDENT – OPERATIONS

Krutarth heads the Implementation, Operations and Support teams. His over 17 years of experience in jewellery software development as well as interactions with jewellers, helps him in developing the processes of implementation and new developments.

Krutarth is backed with post-graduation degree in computer applications, and also has deep domain knowledge.

Though he always has busy schedules, Krutarth manages to find time for reading, singing and listening to good music.


TUSHAR PARMAR

HEAD – SOFTWARE DEVELOPMENT

Tushar has been one of the architects of ORNATE software right from the inception. With a post graduate degree in Computer Science, Tushar leads a team of Analyst, Programmers and Testers.


HIREN BHIMANI

PROJECT MANAGER

Hiren is one of the key team members on the software development side. With his deep insights into emerging technologies, he spearheads the technological changes pertaining to hardware, servers, networking and of course coding and its verification of the software. His role also includes new developments.

Hiren has keen interest in keeping pace with advanced technologies.


MANISH BHADRECHA

TECHNICAL MANAGER

Manish has vast experience of handling onsite or online software implementation and this is helped him develop thorough understanding of specific needs of the jewellers. Manish handles all technical issues related to OS, SQL and hardware. He also leads a team of testers.

Apart from technology, humour is what interests Manish more.


GHANSHYAM K KANSARA

CUSTOMER RELATIONSHIP MANAGER

Ghanshyam has rich hands-on experience in managing a retail showroom for more than five years. With complete knowledge of inventory and accounting coupled with Sales/Purchase, Ghanshyam brings with him an excellent experience about how showrooms should function.

He is with D’soft Infotech since a decade and he has been ORNATE Trainer and Consultant for more than 300 jewellery businesses. The domain knowledge along with IT background, helps Ghanshyam to understand and appreciate the clients’ perspective.


PARAG G SHAH

MANAGER – TECHNICAL

Parag is one of the lead implementer for ORNATE NX. He has spent more than a decade in financial management functions with various jewellery organizations which has provided him wide experience in directly managing the jewellery accounting coupled with IT knowledge.

Parag is passionate about accounting and related problem solving.


SANDIP PATEL

MANAGER – CUSTOMER SUPPORT

Sandip, with a masters degree in Computer Applications, handles database administration of ORNATE products. His expertise in database and software working makes him comfortably lead a team of programmers as well as Customer Support Executive team.